The ViniCode™ | What Is The ViniCode?

The ViniCode. A Totally New Way To Market Wine

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This page is designed to provide current information on ViniCode™ LLC and to give a quick overview of the power of The ViniCode™

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:: What Is The ViniCode™?

Simply put, the ViniCode™ is a description of what's in the bottle. Forget the grape, region, producer, rating, vintage - the ViniCode™ is what the wine tastes like. The short video above illustrates this.

• The ViniCode™ is a highly intuitive and simple to use description tool. It has been thoroughly researched and tested over several years and identifies the six primary taste points that wine buyers can accurately discern and actually care about, i.e., the six taste points that determine if a wine drinker will enjoy the bottle he or she has purchased.

• To that end, the power of the VIniCode™ is in its ability to help wine buyers choose a wine they'll enjoy at the point of purchase; long before the bottle is ever opened. It also provides a "guided tasting" educational path for wine drinkers to explore new wines. If you've never had a wine with a heavy "earthy" flavor or with a high level of "oak", now you can explore without hit and miss. You may find a new favorite wine style!

• The real beauty of the ViniCode™ is in how easy it is to use. Its highly intuitive display provides instant information to any wine buyer at any level of wine experience. As a marketing tool, the ViniCode™ can be seamlessly utilized by wine makers, importers, distributors and retail wine merchants to help them sell more wine and retain loyal customers. It provides numerous opportunities for wine education and exploration.

• In the end, the ViniCode™ is all about you, the taster. For the first time you're able to buy a bottle of wine based on the taste and not just a pretty label or generic rating.

The ViniCode™ System does NOT rate wine. We leave that up to the one and only group where it matters: people who buy and enjoy wine. The ViniCode™ is a proprietary and unique system of wine description.

For more detailed information on the ViniCode™ please Contact Us.

:: Using The ViniCode™

If you are looking for a fruity, full bodied wine, a bottle with the ViniCode™ at the right could be your answer. Fruit is the first thing you'll notice followed by its full bodied (alcohol) character.

Additionally, it has a medium earthly flavor with a modest amount of acidity and oak. It is also a very dry wine.

Perhaps this is a wine you'd like to have for dinner tonight; pairing it with your evening meal. This wine could also be your favorite as a "sipper" before guests sit down to eat. For more detailed information on the ViniCode™ please Contact Us.

If you're looking for a light and fruity wine, the ViniCode™ above can be your guide.

This big, earthy wine is perfect if you are serving Portuguese Baby Back Ribs for dinner.

The ViniCode™ uses the six taste categories that wine drinkers can discern and care about in making a wine buying decision.

Dry to Sweet
Round to Acidic
No Oak to Oak
No Fruit to Fruit
No Earth to Earth
Light to Full

:: The ViniCode™ In A Wholesale / Retail Environment

Not only a remarkable tool for wine drinkers, the ViniCode™ is a powerful marketing tool for Wine Makers, Importers, Distributors and Retail Wine Merchants too. Using the ViniCode™ creates a magnetic sales environment by setting ViniCoded™ wines apart from the rest. Wine buyers are attracted to its intuitive and highly descriptive label. Associated point-of-purchase displays enhance this environment and allow wine merchants to "start a conversation" with their customers. The result is a buying "experience" rather than a check mark on a to-do list.

The ViniCode™ can create a sales chain from the wine maker to the retail merchant. It aids importers and distributors in selecting wines that are, or will be, highlighted by ViniCode™ Magazine each month. Monthly wine and food pairings and entertaining ideas presented in the magazine (and online) create a fully prepared event for wine buyers. The VIniCode™ provides any number of exiting and innovative ways for retail wine merchants - of any size - to promote different wines every month of the year.

For more detailed information on the ViniCode™ please Contact Us.

vinicode wine and food pairings for a formal new year's eve dinner

ViniCode™ Magazine is a wealth of information on entertaining each month of the year.

Not only do you get new and exciting wines featured each month but, complete recipes paired perfectly with our selected wines. Add the incomparable entertainment resources of our partner, ABigSlice.com and you are set for an entire month of fun.